Kristina covers AI topics at Elfsight and Beamtrace: she tracks recent AI developments and writes about how AI is reshaping search and customer experience — with practical takes for website owners and marketers. She holds a Bachelor of Arts in Linguistics, and applies a research-first discipline to a field that never stops moving.
I take a research-first approach to every piece I write, verifying claims, tracing sources, and getting the language right before anything goes live. Precision matters – both in the research and in the writing.