Kristina covers AI topics at Elfsight and Beamtrace: she tracks recent AI developments and writes about how AI is reshaping search and customer experience — with practical takes for website owners and marketers. She holds a Bachelor of Arts in Linguistics, and applies a research-first discipline to a field that never stops moving.
I take a research-first approach to every piece I write, verifying claims, tracing sources, and getting the language right before anything goes live. Precision matters – both in the research and in the writing.
Writing for
Elfsight is a go-to platform for ready-to-use widgets to add interactive features to any website. 3M+ active users, 90+ widgets, and a decade of leading the field.
Beamtrace is a platform for those who take AI search seriously: manage your reputation in AI answers, analyze competitors, and improve your website’s AI readiness.